A showcase office space to engage prospective tenants

The Crown Estate,
London

One of London’s most significant property owners, The Crown Estate, required a standout workplace design solution for its refurbished building at Swallow Place, London.

The Crown Estate engaged M Moser London to design and deliver a “showcase office” that would help prospective tenants imagine their finished workspace. Calling upon our expertise in designing workplace solutions across a spectrum of client types, the workplace would appeal to future occupiers across multiple industries.

A fully-functioning office space, Swallow Place is built to be leased straight away by an occupier. A driving objective was to make the leasing process easier for future tenants, by providing a visual representation of what could be achieved with the space. 

A showcase office space to engage prospective tenants section
A showcase office space to engage prospective tenants section
Key highlights of the workplace
  1. Delivering a showcase office space in which The Crown Estate can show prospective tenants what a speculative design and fit-out can offer.

  2. Including natural and organic elements to create a sense of calm and support workplace wellbeing.

  3. Enabling flexibility for future occupiers by including floor layouts and furniture solutions to complement The Crown Estate’s furniture standards.

Scroll down for more.

A showcase office space to engage prospective tenants section
Enabling choice for future tenants

The Crown Estate shared their bronze, silver and gold furniture standards with the M Moser team to incorporate into the workplace design solution. These standards were based on specific criteria including lead times, sustainability and cost-effectiveness.

Using these standards, we developed a set of floorplan layouts and furniture solutions. These ranged from high-density working (1:8 desk ratio) to more agile settings, incorporating collaborative booths, project areas and quiet focus spaces. This would support the future flexibility of the office and provide a range of options to the tenants that would occupy other floors.

Conceptual workplace layouts

Conceptual workplace layouts

A showcase office space to engage prospective tenants section

The focus here is on flexibility; whether that’s the office space itself, the interior design, the way businesses use the workspace or the terms on which they take it. We want the whole experience to be frictionless.

Swallow Place is an adaptable, collaborative workplace environment designed to meet the needs of our increasingly agile customer base.”

Jon Allgood
Senior Asset Manager
The Crown Estate

Adaptability for the occupier 

With a neutral palette, the office design provides a sophisticated yet flexible backdrop for tenants of all sectors. The interior allows for the fusion of the occupier’s identity into the space.  

Brand identity, environmental graphics and brand accessories create a memorable workplace experience. Top talent prioritise companies where collaboration is encouraged and culture is amplified. By intentionally leaving the space a “canvas”, The Crown Estate’s tenants can personalise how users will engage with their brand inside the office.

Through the creation of the conceptual layouts, future tenants have freedom of choice to select a layout where its staff can do their best work.

A showcase office space to engage prospective tenants section
A showcase office space to engage prospective tenants section
A showcase office space to engage prospective tenants section
Supporting wellbeing through nature

Residing on Swallow Place, the interior design drew from the contrast between “swallow” within the street name and its busy, urban location in Mayfair. The bird, more specifically the barn swallow, was the perfect inspiration to bring the calming symbolism of nature into the occupiers’ active working lives.

The barn swallow features an impressive steely blue forked tail, which translated into angled and textured elements in the workplace design.

Drawing on a range of biophilic components including wood and planting, the workplace environment is designed to support staff wellbeing. Open-plan work settings have been carefully positioned to benefit from an abundance of natural daylight.

A showcase office space to engage prospective tenants section
A showcase office space to engage prospective tenants section

Michelle Smith, Workplace Designer, M Moser shared: “It was a pleasure to work with The Crown Estate who are such an open and engaged client.

It has been a great opportunity to build a collaborative partnership and become familiar with its extensive property portfolio.”

The Crown Estate’s space is a ready to occupy office for prospective clients to realise the potential of their work environments. With an inherent focus on wellness and flexibility, this workplace is a tool for future business.

  • Status Completed
  • Area 4,350 sq ft
  • Completion date 2020
  • Location London
  • Photographer Alex Kendrick

Contact

If you are interested in working with us, have a look at our careers page.

Contact

If you are interested in working with us, have a look at our careers page.

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