The Accenture Innovation Hub is a 425,000 sq. ft facility catering to clients and employees from across the globe. The core objective of the space was to enable Accenture’s stakeholders to collaboratively innovate, rapidly prototype and adapt clients’ businesses to the digital world.
To truly understand how the design could meet these objectives, M Moser analysed the definition of innovation at its most rudimentary level.
Innovation is the creation of something new to meet a need; therefore, to enable this “creation process”, the new space needed to be future-ready, conducive to collaboration, stimulating and progressive.
A progressive workplace
The key challenge for Accenture was identifying the needs of its individual business units in a dynamic working environment. The M Moser team helped to determine these through insightful discussions, interviews and focus groups with leadership.
Created to cater to Accenture’s five operating groups; Communications, Media & Technology, Financial Services, Health & Public Services, Products and Resources, the design incorporates unique “satellite hubs” as core interaction points to enable each unit to showcase its own vision for the future as well as tangible examples of its recent successes. The Innovation Hub also champions digital innovation by dedicating specific floors to the research and development of emerging technologies.
By fusing Accenture brand values with agile spaces and interactive technology, we were able to construct a visual consistency through the “spine” of the building, creating an immersive journey for clients and employees alike. Each operating group and their unique functions are seamlessly integrated into a unified whole. These different zones are aesthetically linked while incorporating the unique space functions and technology required, supporting their specific purposes.
Accenture’s total space consists of two towers, ten floors in the first and three floors in the second. Physical connectivity was, therefore, another challenge, and to address this a circulation flow was defined to enhance the fluidity of movement between floors and buildings. We also converted some of the service lifts into VIP lifts, to ensure an uninterrupted flow of vertical movement and adequate control over user walkthrough.
Anticipated as the pièce de résistance of Accenture’s technology arsenal, the firm’s expectations for the new Innovation Lab were high.
The user journey begins in the Innovation Gallery depicting the future of the Internet of Things (IoT) and Accenture’s history of innovation. Next, users encounter the Time Capsule, a hosting space for live presentations, and finally, they enter the Interior Workshop Lab. Here, the visitor can virtually witness the journey of an application, from its conception to experiencing the implications for a business.
Designed for innovation
The Garage fuels thinking and creativity – it has been designed to inspire. Presenting an array of spaces, it includes a variety of alternate seating options, writable surfaces and a range of team table options to encourage brainstorming, ideation and innovation.
Accenture’s Innovation Hub also highlights top class amenities such as a spacious cafeteria complete with diverse seating options as well as recreational areas, a fully equipped gym and multiple pantries on each floor to cater to its 4,000 plus employees.
“New isn’t on its way. We’re applying it right now.” – Accenture
In line with its mission, Accenture resolves real business challenges for clients through its deep industry knowledge and innovation. The new M Moser-designed Innovation Hub addresses this objective by creating functional and futuristic workspaces that enable each business unit to innovate and showcase individually while remaining a part of the larger Accenture umbrella.
- Status Completed
- Area 425,000 sq-ft
- Completion date 2017
- Location Bangalore
- Photographer Purnesh Dev Nikhanj