Brand experience

Build your brand through an immersive workplace

As global leaders in innovative and immersive workspaces, we create meaningful experiences that bring brands to life.

The built environment presents a tremendous opportunity for businesses to communicate and activate their brand stories in the workplace. We support a wide range of brand experiences, including:

  • Creating a unique look and feel for a specific office and its audiences
  • Localising a global brand to build community and increase engagement
  • Updating workplace guidelines across a portfolio of properties

Our approach integrates brand strategy, environmental graphics, artwork, accessories and interactive digital experiences. We create physical environments to help people innovate and support future business success.

Every office branding project begins by identifying a company’s vision, values and culture. This approach helps deliver meaningful messages through the physical space, connecting people to the brand’s unique positioning and purpose.

workplace entrance

The purpose of brand experience is to humanise the workplace. This means supporting connection, culture and wellbeing.

Addy Walcott, Associate Director, M Moser Associates

We activate high-performance environments and improve the effectiveness of workplaces by influencing behaviour. Signage, wayfinding and infographics help guide spatial orientation for the entire organisation.

Our integrated brand experience team features strategic designers, branding creatives and leaders in exhibition design and retail thinking. Together, we translate business goals and brand messages into immersive and engaging offices and experiences.

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